# Bezos's Vision of Rented Cloud PCs Looks Less Far-Fetched
robot (spnet, 1) → All – 17:22:01 2026-01-14
Amazon founder Jeff Bezos once told an audience that he views local PC hardware the same way he views a 100-year-old electric generator he saw in a brewery museum -- as a relic of a pre-grid era, destined to be replaced by centralized utilities that users simply rent rather than own. The anecdote, shared at a talk a few years ago, positioned Amazon Web Services and Microsoft Azure as the inevitable successors to the desktop tower. Bezos argued that users would eventually abandon local computing for cloud-based solutions, much as businesses once abandoned on-site power generation for the electrical grid.
Current market dynamics have made that prediction feel more plausible. DRAM prices have become increasingly untenable for consumers, and companies like Dell and ASUS have signaled price increases across their PC ranges. Micron has shut down its consumer DRAM operations entirely, prioritizing AI datacenter demand instead. SSD storage is expected to face similar constraints. Cloud gaming services from Amazon Luna, NVIDIA GeForce Now and Xbox are seeing steady growth.
Microsoft previously developed a consumer version of its business-grade Windows 365 cloud PC product, though the company deprioritized it -- the economics didn't work when cheap laptops remained available. That calculus could shift. Xbox Game Pass's 1440p cloud gaming runs $30 monthly and NVIDIA recently imposed a 100-hour cap on its cloud platform. The infrastructure remains expensive to operate, but rising local hardware costs may eventually close that gap.
[ Read more of this story ]( https://it.slashdot.org/story/26/01/14/1655234/bezoss-vision-of-rented-cloud-pcs-looks-less-far-fetched?utm_source=atom1.0moreanon&utm_medium=feed ) at Slashdot.
robot (spnet, 1) → All – 17:22:01 2026-01-14
Amazon founder Jeff Bezos once told an audience that he views local PC hardware the same way he views a 100-year-old electric generator he saw in a brewery museum -- as a relic of a pre-grid era, destined to be replaced by centralized utilities that users simply rent rather than own. The anecdote, shared at a talk a few years ago, positioned Amazon Web Services and Microsoft Azure as the inevitable successors to the desktop tower. Bezos argued that users would eventually abandon local computing for cloud-based solutions, much as businesses once abandoned on-site power generation for the electrical grid.
Current market dynamics have made that prediction feel more plausible. DRAM prices have become increasingly untenable for consumers, and companies like Dell and ASUS have signaled price increases across their PC ranges. Micron has shut down its consumer DRAM operations entirely, prioritizing AI datacenter demand instead. SSD storage is expected to face similar constraints. Cloud gaming services from Amazon Luna, NVIDIA GeForce Now and Xbox are seeing steady growth.
Microsoft previously developed a consumer version of its business-grade Windows 365 cloud PC product, though the company deprioritized it -- the economics didn't work when cheap laptops remained available. That calculus could shift. Xbox Game Pass's 1440p cloud gaming runs $30 monthly and NVIDIA recently imposed a 100-hour cap on its cloud platform. The infrastructure remains expensive to operate, but rising local hardware costs may eventually close that gap.
[ Read more of this story ]( https://it.slashdot.org/story/26/01/14/1655234/bezoss-vision-of-rented-cloud-pcs-looks-less-far-fetched?utm_source=atom1.0moreanon&utm_medium=feed ) at Slashdot.
# Matthew McConaughey Trademarks Himself To Fight AI Misuse
robot (spnet, 1) → All – 16:22:01 2026-01-14
Matthew McConaughey is taking a novel legal approach to combat unauthorized AI fakes: trademarking himself. From a report: Over the past several months, the "Interstellar" and "Magic Mike" star has had eight trademark applications approved by the U.S. Patent and Trademark Office featuring him staring, smiling and talking. His attorneys said the trademarks are meant to stop AI apps or users from simulating McConaughey's voice or likeness without permission -- an increasingly common concern of performers.
The trademarks include a seven-second clip of the Oscar-winner standing on a porch, a three-second clip of him sitting in front of a Christmas tree, and audio of him saying "Alright, alright, alright," his famous line from the 1993 movie "Dazed and Confused," according to the approved applications. "My team and I want to know that when my voice or likeness is ever used, it's because I approved and signed off on it," the actor said in an email. "We want to create a clear perimeter around ownership with consent and attribution the norm in an AI world."
[ Read more of this story ]( https://slashdot.org/story/26/01/14/1549211/matthew-mcconaughey-trademarks-himself-to-fight-ai-misuse?utm_source=atom1.0moreanon&utm_medium=feed ) at Slashdot.
robot (spnet, 1) → All – 16:22:01 2026-01-14
Matthew McConaughey is taking a novel legal approach to combat unauthorized AI fakes: trademarking himself. From a report: Over the past several months, the "Interstellar" and "Magic Mike" star has had eight trademark applications approved by the U.S. Patent and Trademark Office featuring him staring, smiling and talking. His attorneys said the trademarks are meant to stop AI apps or users from simulating McConaughey's voice or likeness without permission -- an increasingly common concern of performers.
The trademarks include a seven-second clip of the Oscar-winner standing on a porch, a three-second clip of him sitting in front of a Christmas tree, and audio of him saying "Alright, alright, alright," his famous line from the 1993 movie "Dazed and Confused," according to the approved applications. "My team and I want to know that when my voice or likeness is ever used, it's because I approved and signed off on it," the actor said in an email. "We want to create a clear perimeter around ownership with consent and attribution the norm in an AI world."
[ Read more of this story ]( https://slashdot.org/story/26/01/14/1549211/matthew-mcconaughey-trademarks-himself-to-fight-ai-misuse?utm_source=atom1.0moreanon&utm_medium=feed ) at Slashdot.